"MI GOLONDRINA"
JP Morgan Chase
We were tasked with creating a video for JP Morgan Chase for Business, highlighting Mi Golondrina; a clothing business founded by Christina Lynch that partners with local over mexican artisans to create their beautiful line of clothing. Our goal was to showcase the unique story of Mi Golondrina and its partnership with Chase, which played a vital role in helping Mi Golondrina survive the pandemic.
Our goal was to create a visually stunning video that captured the beauty of Mexico and the intricate details of the garments created by Mi Golondrina. We wanted to take the client testimonial format and elevate it with multiple creative disciplines to bring the story of Mi Golondrina to life; including, consistent motion, building a rich color pallet and bringing in elements that tie their mexican heritage into the film. Production took place in Dallas, Texas.
Client
JP Morgan Chase
Brand
Chase Bank
Production Company
BOLT
Director
Manahi Taber-Kewene
Creative Director
Suzanne Glickstein
Services
Production